Are your CMS costs too high? Here's how to save real money – and give something back at the same time.
Highlights, Tech // Caroline Starnitzky // Jul 9, 2025
The hidden savings potential in the CMS sector
Content management systems are part of the digital backbone of every company. Yet many businesses are overpaying – due to complex structures, unused features, and high agency fees.
The result: high maintenance costs, outdated processes, and a massive demand for resources – especially in editorial teams, IT, and agencies.
According to a 2023 Forrester study, mid-sized companies in the DACH region spend, on average, 25% more on their CMS infrastructure than actually necessary for their needs.
The good news: this savings potential can be unlocked – in some cases without even having to migrate to a new CMS.
The Tallence Approach: Sustainable Efficiency Without Compromise
Our CMS analysis reveals where optimization is possible without switching systems. This allows you to increase the efficiency of your digital platform – with minimal effort.
What We Offer:
- Individual CMS audit based on your existing infrastructure
- Identification of unused licenses & features
- Optimization of editorial processes and responsibilities
- Concrete business case with a clear calculation of savings potential
Goal: Reduce CMS costs without compromising content quality.
iq digital as a pioneer: From complex to clear – with Magnolia
A concrete example comes from our client iq digital. Based in Düsseldorf, iq digital markets an extensive portfolio of renowned media brands, including FAZ.NET, Handelsblatt, Süddeutsche Zeitung, ZEIT ONLINE, DER SPIEGEL, Manager Magazin, Wirtschaftswoche, Der Tagesspiegel, Harvard Business Manager, and others.
The challenge:
A CMS that had evolved over years with countless custom developments, high maintenance effort, and growing frustration among editorial staff.
The solution:
Together with iq digital, we migrated to a headless CMS using Magnolia as the platform, decoupled content from frontend logic, and operated the system future-proof in Amazon Web Services – all while reducing costs.
The result:
- Reduced agency fees
- Simplified workflows
- Greater autonomy for editors
- Significantly lower operational effort
Taking Responsibility: CMS Audit with Social Impact
At Tallence, we combine technological consulting with social commitment.

When you conduct a CMS assessment with us, you will receive a customized, binding savings plan—provided we succeed in convincing you.
If we are unable to demonstrate concrete added value, we will thank you for your time with a €100 donation to Global H2O. This way, we support access to clean drinking water for people in need—concretely, transparently, and meaningfully.
Conclusion: A Conversation That Pays Off Twice
Whether you want to reduce your CMS costs or give a child a summer full of joy —
either way, you come out a winner from the conversation.
With a non-binding CMS audit, you take the first step towards:
- Lower CMS operating costs
- Better system transparency
- More responsible digitalization.
Schedule a Non-Binding Appointment Now

// Contact
Lisa Heinz